Binod Sundararajan

Associate Professor of Management; Associate Director, Rowe School of Business; Academic/Research Director, CELNeT

Binod Sundararajan

Related Information

Phone: 902-494-3276
Fax: 902-494-1107
Mailing Address: 
Kenneth C. Rowe Management Building
6100 University Ave, Room 5094
Halifax, Nova Scotia, Canada B3H 4R2

Research Topics:
  • Organizational & computer-mediated communication
  • Business, professional & corporate communications
  • Social network analysis
  • Historical data analysis
  • Constructiveness & business ethics
  • Content analysis
  • Networking technologies
  • Social media, virtual teams & e-learning



  • B.E. Electronics & Communication Engg. (Mangalore)
  • MS Elec Engg. (Rensselaer)
  • PhD Communication & Rhetoric (Rensselaer)
  • PDF (Toronto)

Research Interests

Dr. Binod Sundararajan’s research interests lie in organizational, professional and business communication; computer-mediated communication; CSCW, CSCL and social network analysis. He conducts research in adoption and diffusion of mediated technologies, use of CMC in such diverse areas as entrepreneurship, justice, teaching, collaborative work and learning and management education, and historical data analysis.

Selected Publications

  • Dynamic social impact theory, heterophily and homophily in socioculturally mediated communication (SCMC). Sundararajan, B. & Tetzlaf, E. In N. Bilge & M.I. Marino (Eds.), Reconceptualizing New Media and Intercultural Communication in a Networked Society. Hershey, PA: IGI-Global  (2018)
  • That which is right, and that which we do: How to combat HARKing, P-hacking, data hoarding and other such practices by researchers? Sundararajan, B. In R. Jayakumar & J.J. Thomas (Eds.), Social Responsibility of Scientists in the Technological Age: Papers from the AAAS Pacific Division Symposium Hawaii, 2017 (pp 77-96). Hauppauge, NY: Nova Science Publishers  (2018)
  • Lean, Ethical Business Communication (business communication textbook). Sundararajan, B. & Macdonald, L. Toronto: Oxford University Publishers  (2016)
  • Impact of group emotions on student collective action tendencies, ties, and task performance. Sundararajan, M., Sundararajan, B. & Manderson, J. Journal of Education for Business, 91(7), 355-364  (2016)
  • The business school scorecard: Examining the systematic sources of business school value. Finch, D., Varella, P., Foster, W., Sundararajan, B., Bates, K., Nadeau, J., O’Reilly, N. & Deephouse, D. Canadian Journal of Administrative Sciences 33(4), 277-289. DOI: 10.1002/cjas.1391  (2016)  NOMINATED FOR CJAS BEST PAPER AWARD

Selected Awards and Honours

  • 2018  Principal Investigator, SSHRC IDG $69,738. A social constructivist approach to teaching business ethics (Ohreen, Mount Royal, Trifts & Comber, Dalhousie, Co-Investigators)
  • 2018  Co-Investigator SSHRC IDG $42,007. Family business entrepreneurial pathways and networks (Albert James, PI & Bill Foster, Co-PI, Dalhousie University)
  • 2018  Co-Investigator, SSHRC Partnership Engage Grant $24,732. ConnecTing public servants to enhance public value (Martine Durier-Copp, PI; Mechoulan and Makani are the other Co-PIs)
  • 2012–2014  Co-Investigator, SSHRC Partnership Development Grant, $200,000. Irish-Catholic discourse and social mobility in nineteenth century Halifax: The exemplary case of Holy Cross Cemetery
  • 2011–2014  Principal Investigator, 2-year SSHRC Grant, $74,500. The use of texting as a discussion tool/medium in higher education classrooms

Current Teaching

  • BUSI 6996 - Sustainable Leadership
  • COMM 4510 - Corporate Communication
  • BUSI 5305 - Managing People