Creativity and Innovation Certificate


New for Spring 2021! Bring your entrepreneurial and artistic sides together

Join experts in creativity and management for an outstanding educational experience with a focus on creativity and innovation. Jointly delivered in an exciting partnership between Dalhousie and NSCAD universities, this six-week fully online course covers the creative process, key components of creativity and innovation, and how to bring creativity, innovation, and entrepreneurship together in a collaborative process.

Developed and delivered in a first-of-its-kind collaboration, this program delivers values-based management knowledge with content and activities from the world of art, design & craft.

Learn innovative research tools, techniques and approaches that will empower you to think disruptively and creatively about solutions. The online courses, taught by NSCAD and Dalhousie University instructors, are designed for working professionals, innovators and entrepreneurs who work in a wide range of industries, from business to government and not-for-profit.

Read our news article to learn more about this unique partnership.

Details at a glance

Program length: Six weeks
Program Dates: May 3 - June 12, 2021
Time Commitment: 3-4 hours per week
Instruction Method: 100% online
Cost: $1,499 +HST. All course materials are included.

Program Syllabus (pdf)

Who Should Attend?

  • Innovation seekers
    You have or are anticipating responsibilities for innovation
  • Entrepreneurs
    You have entrepreneurial mindsets and ambitions
  • Idea generators
    You are being asked to generate original ideas to contribute to organizational success

Course Schedule

Week One: ARTS and MANAGEMENT-BASED THEORIES OF CREATIVITY

    Introduction to Creativity and Innovation

    Contagious-Resilient Leadership, Dr Heidi Weigand

    Arts-Based Theories of Creativity, Dr. Karin Cope

Week Two: CREATIVE PROCESSES IN ACTION

    Theories of Change, Dr Heidi Weigand

    Creativity with a Capital "C", Marlene Ivey

    Creative Spaces and Places, Marlene Ivey

    Creative Processes in Action, Dr Karin Cope

Week Three: COMPONENTS OF CREATIVITY

    Six Essentials for Creative Life, Dinuk Wijeratne

    Creativity by Mind and Brain, Dr Ray Klein (pre-recorded video) 

Week Four: BRIDGING CREATIVITY AND INNOVATION

    ‘Contagion Effect’, Dr Heidi Weigand

    Innovation and Design Thinking - Dr. Jennifer Baechler

    Conceptualizing, Connections and Collaborations - Grant Sullivan

Week Five: INNOVATION AND ENTREPRENEURSHIP

    Innovation and Entrepreneurship, Grant Sullivan

    From Inspiration to Innovation, Miriam Zitner   

    Creative Industries, Greg Dubeau 

Week Six: CONNECTION AND COLLABORATION

    Innovation and Entrepreneurship, Grant Sullivan

    NSCAD Creative Entrepreneurship Lab, Gregory Adolphe-Nazaire

    Creative Destruction Lab Atlantic - Leslie McNabb-Kyritsis

    All Modules: 8:00 - 9:30 ATL

    Summary: Bringing It All Together, Dr Heidi Weigand and Dr Karin Cope

What Will I Learn?

In this program, you will learn:

  • to use these new skills to identify problems and generate creative solutions.
  • to move from creative idea generation to the practicalities of transforming a novel idea into an innovative and workable solution or product.
  • the next steps in the innovation process: implementation or launch, adoption of the product or service, and continuous improvement and innovation.

Faculty Bios

Dr. Heidi Weigand

Dr. Heidi Weigand is an instructor with a focus on leadership development and social communications technology. Before completion of her Ph.D in Management, Heidi held senior leadership roles in the high-tech industries with Xerox Corporation and IBM Canada Ltd. She has extensive experience working with First Nation leaders and communities with a passion for cultivating self-governing practices and sustainable communities. Heidi is a certified Lean Six Sigma Black Belt and has served on a variety of boards. She is often invited to speak on the topics of leadership and developing a contagious innovative mindset in others. Heidi’s research interests include inter-generational and inter-cultural organizational dynamics and communication technologies.

Dr. Karin Cope

Director of the Master of Fine Arts program at NSCAD University, Karin Cope is a poet, sailor, photographer, scholar, rural activist, blogger and an Associate Professor in the Division of Art History and Contemporary Culture. Her publications include scholarly works, popular histories, short stories, policy papers and poetry; her artworks include photographs, installations, performances, guerrilla theatre and online works.

Marlene Ivey (BFA, MDES)

Marlene Ivey (BFA, MDES) joined NSCAD University as Associate Professor, Interdisciplinary Design in July 2010. Between 2008-2010 she was Co-ordinator of Strategic Initiatives, Highland Village Museum, Iona, NS where she guided the organization through an interactive strategic planning process footed in design methodologies and methods. Between 1994 and 2008 she was Senior Lecturer, and ultimately Director of Master of Design at Duncan of Jordanstone College of Art and Design, Dundee University, Scotland. Prior to joining the University of Dundee, she worked in the public health sector as the first Fundholding Manager in Scotland designing and implementing new systems and services for General Practice Fundholding. Described by some as a hybrid practitioner crossing the boundaries of design, art and craft, her creative work has been published in exhibition and conference proceedings in the UK, Europe, China, Canada and the USA.  Collaborators have included the ICA London; The Lighthouse - Scotland’s Centre for Architecture, Design and the City; Make Tools, USA; Nova Scotia Office of Gaelic Affairs; Nova Scotia’s Highland Village Museum, and the Nova Scotia Gaelic Community.

Dinuk Wijeratne

Instructor Dinuk Wijeratne a Sri Lankan-born Canadian Dinuk Wijeratne is a JUNO and multi-award-winning composer, conductor, and pianist who has been described by the Toronto Star as ‘an artist who reflects a positive vision of our cultural future’, and by the New York Times as ‘exuberantly creative’. His boundary-crossing work sees him equally at home in collaborations with symphony orchestras and string quartets, tabla players and DJs, and takes him to international venues as poles apart as the Berlin Philharmonie and the North Sea Jazz Festival. Fascinated by how creativity exerts an influence across disciplines, Dinuk was featured as a lead character in 'What Would Beethoven Do?', the 2016 documentary about innovation in Classical music. 

Grant Sullivan

Grant started his career in the public service as a Combat Systems Engineer within the Canadian Navy.  After ten years he joined industry as a Project Manager commercializing and delivering emerging defense technologies.  In 2001 Grant owned and operated his own software company building software for the utilities industry.

For the next 15 years Grant sold and delivered large scale digital projects for fortune 500 firms leveraging Nearshore teams in Atlantic Canada.  Currently, Grant leads a Federal Government team supporting firms to develop and implement strategies for world leading innovation in Atlantic Canada.

Grant is an active member of the University community. Over the past fifteen years, Grant has taught courses in Electronic Commerce, Information Systems, Marketing Informatics, and Project Management.  Recently, Grant has delivered executive seminars in Digital Transformation, Data Literacy, and Innovation.  Grant is an Industrial Engineer and a Project Management Professional with an MBA and a Masters in Electronic Commerce.  Grant is currently completing a PhD program in Rural Sourcing and sits on the board of the   Strongest Families Institute.

Greg Dubeau

Instructor Greg Dubeau RGD is a multidisciplinary creative entrepreneur heading a design consultancy in Bedford, Nova Scotia. He collaborates with agencies, organizations, and entrepreneurs to make their businesses look and work a little bit better than they did yesterday. His creative industry experience also includes time as Graphic Designer for Generator Strategy Advertising in Thunder Bay, ON, Art Director at m5 Communications in Halifax, and most recently, as Art Director with Cossette Halifax, where he was involved in mentoring NSCAD design students in experiential learning scenarios. He is a member of the Board of Directors for the Association of Registered Graphic Designer (RGD), a prestigious, Canada-wide professional association. He serves on the Board Executive as Secretary as well as Events Chair.  He has worked closely as a pro bono creative consultant for charitable and non-profit organizations such as Camp Quality, SPCA, Ronald McDonald House Charities, and the Aga Khan Foundation of Canada.


For more information, please contact us at ExecEd@dal.ca